La Fiera’s big boost

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SIGNED, SEALED, DELIVERED: Dino Michelini and La Fiera’s John Costenaro are excited to be in partnership to deliver La Fiera 2020. PHOTO: Ashleigh Piles

AFTER arguably one of the best La Fiera festivals to date, the popular celebration of Italian culture has received a huge boost with Michelini Wines signing on for another five years as major sponsor.

As La Fiera heads into its 12th year, Myrtleford is primed to reap the benefits of the exclusive partnership that is now six years strong.

Dino Michelini from Michelini Wines said the decision to extend the company’s commitment to the now three-day event was an easy one.

“Being born and bred here, our heart and soul is in Myrtleford and that’s why we built the winery here,” he said.

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